Attracting people at all costs is not acceptable under the clear law of Islam. If the aim were to attract the greatest possible number, God Most High would be the One best able to do so: He is the All-Knowing, the Most Knowledgeable, the All-Powerful, the Most Powerful. Moreover, the All-Knowing Creator could have fashioned His creatures so that they were all drawn unreservedly to Him. But when it comes to being tested, whatever appeals to human nature will inevitably be subject to prohibitions, while whatever it resists will be made the subject of commands to do and accept it. Only then can the test be real, for everyone is drawn to what brings pleasure and shuns what brings discomfort. This very truth makes such things the best means of testing creation, especially humankind.
Yet during religious festivals, things that are reprehensible or sinful remain forbidden.
What does add beauty and colour to these occasions is the enjoyment of such gentle pleasures as visiting one another, outings, exchanging greetings, hosting guests, sharing delicious food, appreciating refined and dignified arts, light-hearted humour, acts of kindness, wholesome recreation, meeting scholars, prayer, dignified songs, enjoyable competitions, special exhibitions, and more.
Most important of all is the particular serenity of spirit that the Creator of heart and soul bestows, through His boundless grace, upon their sweetness and joy.